Orthopaedic Manufacturing & Technology Exposition and Conference

I was in Chicago, Illinois, earlier this week for the Orthopaedic Manufacturing & Technology Exposition and Conference (OMTEC). Technically, the trade show was held at the Rosemont Convention Center. It was my first time to OMTEC, but it was the 5th time it has been held. Horst Engineering’s medical business unit, Horst Medical, is accelerating its growth in the medical market. 

Orthopaedics are an excellent growth opportunity because several of our core processes, including Swiss screw machining, turning, milling, and centerless grinding; are ideally suited to produce surgical instruments and implants. I attended several workshops at OMTEC in an effort to get a pulse on the current condition of the market. Though medical has remained stronger than the aerospace and industrial markets, it is much weaker than it has historically been. 

Still, there were attendees and presenters who remain bullish about the long term prospects for sustained industry growth. An aging population, Zoomers (active and upwardly mobile Baby Boomers), obesity, population growth in emerging markets, and a host of other factors are increasing the demand for orthopaedic products and services. Even the businesses in the medical marketplace are feeling the pinch of this economy. Trade show attendance was well down from prior years according to the organizers. Of course, the refrain was that those that attended were “quality leads.” I would hope to think so. Horst Medical made some excellent contacts. Now we have to turn our focus from generating leads into quoting opportunities.

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