1% for the Planet

Last weekend, we made the trip to Waitsfield, Vermont for the 1% for the Planet 10th Anniversary Party. 1% is one of our favorite not-for-profit organizations. 1% leverages its membership network to increase corporate giving to approved environmental groups around the world.

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At Horst Engineering, Thread Rolling Inc., and Sterling Machine, we have a strong orientation towards conservation, outdoor recreation, and environmental organizations. Much of our community support/philanthropy goes to non-profits in this sector. We contribute to many organizations who do good work in the regions where our operations are located. New England and northeast United States organizations are the main beneficiaries of our giving, but we have also supported groups in Arizona and Sonora.

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It was nice to meet the core of the 1% crew at their home base in Waitsfield on the Mad River. Debbie and I have had a longtime affiliation with Patagonia, Inc. through our trail running/ultrarunning dating back to Debbie’s time on the Montrail/Patagonia Trail Running Team. The company is a stalwart of sustainable business and founder, Yvon Chouinard, is also the co-founder (along with Craig Mathews) of 1%. Through Patagonia, we were introduced to 1%.

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In Waitsfield, we heard several of 1%’s leaders speak passionately about their desire to grow the organization through its new marketing campaign, “Give Back to Blue.” 1% is updating its strategy in an effort to increase the number of businesses who contribute to environmental causes. With the right execution, this network effect should generate the desired results and the Earth will benefit.

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Last Saturday was one of the best nights of the summer. The weather was awesome. Aside from the mosquitoes, we had a blast. The party was literally in the backyard of their HQ on Bridge St. in the heart of the village. You could see remnants of damaged Mad River bridges that were left on the banks of the river after Tropical Storm Irene devastated many Vermont communities.

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1%’s neighbor is the eclectic Madsonian Museum of Industrial Design, which is so cool. Industrial museums are my favorite types. I love mechanical things and this little building was packed with examples. The little place was jammed with toys, furniture, and other cool inventions from the 20th century. The museum was open and we were invited to play with the toys and explore. They had working Lionel trains, Lincoln Logs, LEGO bricks, and some real classic games. Our kids absolutely loved it. It was a neat place to see and it was fun to learn more about the inner workings of 1%. We wish them the best in their growth.

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Fir @john.meyerle because I neglected to post earlier: @supercross_cup This video is the Cat 4/5 Men. Great start for @the_ccap boys Nick and Johnny. #supercrosscx #teamhorstsports #teamhorstjuniorsquad #horstengineering #crossspikes @horsteng #cyclocross #lifedeathcyclocross Another great day at the @supercross_cup The #teamhorstjuniorsquad did great on the tricky and challenging course that was left muddy by overnight rain. The wind was fierce. The Junior 9-14 year olds did battle with the Category 4/5 Women. #teamhorstsports @vittoriaseries #supercrosscx #supercrosscup #horstengineering @horsteng #crossspikes #cyclocross Good morning from the windy @supercross_cup The overnight wind destroyed many a tent. It’s supposed to get windier. The rain has turned the course to muck. It’s going to be off-camber insanity. Myles Mattern is warming up for the Juniors 9-14 year old Race and showing how it’s done. Second video is the Cat 4/5 Men. Great start for @the_ccap boys Nick and Johnny. #supercrosscx #teamhorstsports #teamhorstjuniorsquad #horstengineering #crossspikes @horsteng #cyclocross #lifedeathcyclocross Suffering in Suffern!! @supercross_cup Day 1 #supercrosscup #supercrosscx #teamhorstsports #crossspikes #horstengineering @horsteng @vittoriaseries #teamhorstjuniorsquad ☔️🚴🏽 Another great day at the @nohocx Day was marginally warmer, but the racing was even more intense. Even the Cub Juniors were throwing down! #teamhorstjuniorsquad #teamhorstsports #crossspikes #horstengineering #cyclocross #lifedeathcyclocross #nohocx @lutzmuseum Children’s #Poetry Night. Little D wrote and recited. A welcome Friday night arts and culture moment before a (cold) weekend full of intense #cyclocross racing! #lutzmuseum 📚 🚲 So much radness at today’s Newtown #Cyclocross Steady drizzle turned the horse farm into a greasy challenge for everyone. The Cub Junior 9-12 year olds are always a highlight. My first of two big wipeouts left my nose wounded (again). I should start wearing a face mask. My @seven_cycles Mudhoney was a trusty steed! Good work @the_ccap #teamhorstsports #teamhorstjuniorsquad #crossspikes #horstengineering #newtowncx #lifedeathcyclocross 🚴🏽 🐎 Nothing like #cheshirecx Yesterday’s Cheshire Cross was a blast. #Cyclocross #hecklehill #teamhorstsports #teamhorstjuniorsquad #crossspikes #horstengineering #lifedeathcyclocross 🚴🏽💪🏻🍺 At last night’s @ctforestandparkassociation Volunteer Appreciation Dinner, 45 people were honored for working 100+ hours in the past year. Their cumulative total was more than 9,000 hours. Most are trail maintenance volunteers, but some were education volunteers (i.e. naturalists, trainers). It’s always worth pointing out that CFPA is a nonprofit organization and needs support to exist. The Blue-Blazed Hiking Trails wouldn’t exist without these folks. Thank you! #blueblazedtrail #ctwoodlands #cfpa #trails #trailrunning #hiking

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